BlueRoot Technologies Brand Identity

Helping a winner show themselves off

The winner of the Barris Incubator at Dartmouth, BlueRoot Technologies is a New Hampshire based startup company creating web and mobile applications that monitor and analyze vehicle performance. Using a clean and simple interface and an easy to install Bluetooth module, BlueRoot allows vehicles to talk to mobile devices and presents vehicle data in a fun and interactive way. The identity we created supported the company’s personality, goals and target audience.